Tourinlibya.com is an online platform specialized in promoting Libyan tourism. It aims to highlight the touristic, cultural, and historical assets that Libya is rich in and works to reintroduce the country from a civilized touristic perspective that reflects its natural, historical, and human wealth.
The idea of the website began in 2016 as an initiative to document Libya’s aesthetic and cultural face, in light of the need to provide reliable touristic content that reflects the reality of the country away from prevailing stereotypes. The idea went through several stages of study and development until it was officially launched in 2021 under the umbrella of the Libyan Ministry of Tourism, as part of its efforts to support digital tourism content and enhance the national touristic identity.
The website was created by the writer Motake Kamal. It adopts a clear professional style in crafting its content and ensures the provision of accurate, reliable, and up-to-date information that allows visitors to gain a comprehensive understanding of the touristic sites and regions spread across the country. The content covers a wide range of topics, including archaeological tourism by showcasing cities and historical sites dating back to Libyan, Roman, Greek, and Byzantine civilizations, in addition to environmental and natural tourism by highlighting the beaches extending along the Libyan coast, and the mountainous and desert areas rich in unique natural diversity.
The website also dedicates significant space to introducing Libyan culture by covering customs and traditions, folklore, local cuisine, and festivals, thereby showcasing the social and human character of Libyan communities in all their diversity. The website also provides a comprehensive travel guide that includes practical information relevant to travelers, such as transportation and accommodation costs, lodging options, means of transport, the best times to visit, as well as safety tips and logistical guidance for both local and foreign tourists.
The website targets a diverse audience, ranging from foreign tourists seeking to discover Libya as a new travel destination, to Libyan citizens looking for reliable sources to explore their homeland, as well as history and archaeology enthusiasts, investors, and stakeholders in the tourism sector. The website is keen to serve as a responsible media and tourism outlet, maintaining professional neutrality and a culturally oriented approach, away from political discourse or ideological affiliations.
The website is managed by a small team that includes several specialists in travel writing and operates under the general supervision of its founder. The project is considered an independent national contribution, concerned with documenting and highlighting Libyan identity in the tourism field, and supporting governmental and societal efforts aimed at revitalizing the tourism sector in the country.
Tourinlibya.com aspires to eventually become a comprehensive platform that covers all the needs of tourists and visitors, through expanding its digital services, developing a visual guide, and possibly launching an electronic application that offers a more interactive experience. It also works on building future partnerships with tourism institutions, travel agents, and researchers interested in the field of sustainable tourism in Libya.
The website is continuously evolving and welcomes all suggestions and feedback that contribute to improving its performance and expanding its impact. The team behind it hopes that the project will help reposition Libya on the global tourism map, through content worthy of its history, reflecting its beauty, and addressing a global audience in a civilized and professional manner.